Blue Ocean Strategy (BOS)
INSEAD professors developed BOS methodologies to make completion irrelevant by creating uncontested market space. We help our clients create and capture new market space through the simultaneous pursuit of differentiation and low-cost. BOS highlights the six principles that enable successful formulation and execution. The six principles show how to reconstruct market boundaries, focus on the big picture, reach beyond existing demand, get the strategic sequence right, overcome organizational hurdles, and build execution into strategy. BOS also helps to reach out to noncustomers, rather than to just the industry’s existing customers.
We are available for a complimentary consultation to explore your challenges, opportunities, and options.
What we do?
We will take a holistic approach to align your culture, strategy, operations, and technology. Our goal will be to improve bottom-line EBITDA through strategic alignment, operational efficiency, and growth. Our experts will help you overcome your challenges and serve as mentor for your firm as required.
This one-day workshop is designed to give business owners and managers a better understanding of the Blue Ocean Strategy process using a combination of lectures, presentations, case studies and team exercises.
Three days workshop:
The three days workshop is an in-depth introduction and practical application of Blue Ocean Strategy. Participants learn the advanced application of value innovation tools, methodologies, and frameworks in this three day “action learning” workshop. Teams are taken through the entire Blue Ocean Strategy process using one of their company’s products or services.